SHOP

How to create a cookbook from proposal to final print - May 18 and 19, 2019

How to create a cookbook from proposal to final print - May 18 and 19, 2019

800.00

I have developed, written, styled and photographed two cookbooks. I have also contributed styling and photography for other authors’ cookbooks. There is something immensely rewarding about creating a world from start to finish with one’s vision in relation to food and environment. There are many aspects to think about and many hats to wear. I believe the key is organization and really honing down what the vision is from the very beginning, allowing always room for improvisation as things develop.

In this 2-day workshop, we will walk through:

  • Creating a cookbook proposal.

  • Recipe writing and testing process.

  • Creating a budget and staying on schedule.

  • Building a prop closet and utilizing what you have.

  • How to cook, style and photograph recipes in a streamline manner.

  • Creating a world through photography and words.

  • Editing of content from recipes to photography.

  • Thinking about sales and marketing.

This workshop will benefit those who are considering or actively working towards a cookbook. Whether you are doing it all yourself or having people assist in the process, it is always beneficial to understand everything that goes into creating a cookbook so you can prepare and organize.

I will ask students to have written and photographed a few recipes before coming to the workshop so we have a base to work from and improve upon.

Email me if you have specific questions at aran@arangoyoaga.com

Note: There will be no refunds for this class.

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